Lloyd Starr is the former President and COO of Beatport. He was one of Beatport’s first employees, starting with the company in 2003 before the site launched as a founding software developer. During his tenure Beatport won several accolades for quality and growth and raised $12MM in VC. Before his exit Starr played a key role in selling Beatport and helping SFX go public.
Since Beatport, Lloyd founded Velocity Plus. Velocity Plus is focused on helping businesses increase revenue with their current assets, unlock new growth opportunities through obtaining operational efficiency, improving the value of existing relationships, building new strategic relationships, and bringing new monetization models to the companies it helps. Lloyd is also an advisor for several organizations including the Blackstone Entrepreneurs Network, and FaderPro.
Previously, Lloyd held creative developer/product roles at such companies as Factory Design Labs, and Spire Media. Raised in a small town in Washington State, Starr became hooked on dance music after discovering Mushroom Jazz while visiting San Francisco. He currently lives in Denver with his wife, daughter, son and dog. He is an avid runner and martial artist.